Tag Archive for "Story Telling"

Story-telling in the digital age

by Jye on May 01, 2012 with 2 Comments

This isn't really about digital: but surprising, powerful story-telling Tomorrow I'm giving the keynote at SMX 2012 in Sydney. Here's what I'm saying. -Jye Digital and social media has not only changed the way we communicate with each other, but also how we interpret and develop perspectives on the world.  Search engines have become ‘decision engines’ and have changed our perspective on making both low and high value decisions, and the reputation of organisations.  All of which, is powered by content, communities & communications. Built mainly today on an infrastructure of search, social and mobile. As a result, marketing and communications have changed ...

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Elements of Story

by Jye on Feb 26, 2009 with 4 Comments

Attending The Creative Leadership Forum's latest event The Art of 360 Degree Presentation I was given the opportunity to hear some great insights from Matt Moore on Innoecture. A regular at coffee mornings, I was soon enthralled as he continued through some very engaging demonstrations of story telling and how we percieve story telling. Some quick points from my notebook: Stories allow us to make sense of the world - that is why they engage us best, it's a familiar medium Elements of a story: characters, setting, events and an emotional component Not all stories are 'epic' stories (nor should they be) Fundamental for the ...

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Story Telling: Sidetrack Films

by Jye on Jan 14, 2009 with 1 Comment

A great quote from the guys over at Sidetrack films. Emerging Talent/Transforming Ideas/Evolving Media In a world of quickly evolving media, great storytelling still remains the fundamental constant in capturing the imagination of an audience. Sidetrack Films is an independent production and financing company dedicated to producing theatrical feature films. Founded with a belief in supporting emerging talent and unique perspectives, Sidetrack looks to work with compelling storytellers who want to entertain, inspire, and provoke.

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Story Telling: My journey

by Jye on Jan 09, 2009 with 1 Comment

I can still remember the first time I performed with my band in front of 300 odd people.  The 10 minutes before hand are flooded with adrenalin.  Your mouth runs dry. Your hands shake as every possible scenario - good and bad - runs through your head in an instant.  I'm about to bear my soul, to bleed on stage - how is this going to turn out? What will they think? What will I think? I can still remember because I remain with the same feeling now - 8 years on. An open invitation. Today begins my inspired journey into story ...

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