Tag Archive for "search"

A Digital Perspective: Sandra Davey

by Jye on Mar 24, 2009 with No Comments

Sandra Davey is straight to the point - no bullshit, just action. Sandra is the ex-National President of AIMIA, and currently still holds a position on the board.  Sandra has been a great source of inspiration and knowledge for me since joining the industry, so I'm very happy to present her views on the industry moving forward. Look forward to your feedback. What does 2009 hold? More twittering, twining, ninging, and fringing! Continued love affair with social networking and development of new tools enabling community driven, subject based, niche social networking People start a love affair with Chumby but it’ll take a while ...

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A Digital Perspective: Ben Shepherd, Associate Business Director, Mindshare

by Jye on Jan 15, 2009 with 3 Comments

Ben has been a deliberate and passionate voice for Australian digital media. Describe what you do Work wise, I am an Associate Business Director at Mindshare which basically means I work on digital media projects for our clients – strategy, media planning, media buying, optimization – as well as ensuring that as an agency group internally we're on top of digital trends and that we are making sure our clients are also across these and how they relate to their business objectives. I work on brands such as Ford, Kraft, iinet and Walt Disney. I also blog on the side – I ...

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Google: Australian Searches in 2008

by Jye on Dec 10, 2008 with 2 Comments

This week I'll be reflecting over 2008 and to kick things off. Google last week released their Top Australian Searches lists (i.e. things typed into Google.com.au). It's always interesting to think about the context in which these searches were made. How many actually found what they were looking for? A lot of them seem like people who are simply to lazy to remember URLs -- oh well. Context provides story. Story provides insight. Perhaps the top 10 lists should include a most asked questions? The Top 10 Australian searches of 2008 Games Sydney YouTube MySpace Facebook Google eBay My Weather Hotmail The 20 fastest rising Australian searches of 2008 iPhone Facebook Google ...

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