Tim Burrowes – the founder of mUmbrella – was kind enough to offer his digital perspective this week.
What’s the biggest change you’ve seen in the digital media industry over the past 12 months?
Funnily enough, it’s the apparent collapse of the traditional models, particularly for newspapers and TV. Faced with the combination of the economic roadcrash and the shifting that comes when a new medium arrives, they are finally beginning to face the realities that they are going to have to engage with digital media, not hope it goes away like it conveniently did last time round after the dotcom crash.
But I’m not, by the way in the camp that thinks all papers are going to die. But just like the radio players eventually got their heads round TV 50 years ago, we’ll see the big media players really join the digital battleground.
Six Pixels of Separation recently wrote The Naked Truth – and with it some very interesting stats about the readiness of us youngsters to get our gear off. I’m a digital native, in the younger gen-y bracket, but I say: technology is no excuse for irresponsibility. Nor do I think this is (as the article went to put it) a (what we consider) privacy issue. Still, interesting read never the less.
I’ll never stop anyone taking a nude photo of themselves or their partner — but don’t expect them to keep it to themselves — whether knowingly or unknowingly (human error has left many ‘private’ photos in full view of work colleagues). Sure, your partner or lover might keep a promise but some (many?) technologies are as quick to keep those promises.
Nor are your friends next time they borrow your phone and find themselves in your gallery.
Annik and Kahlee inspired me to do this. We fail and we learn. We need to learn to fail fast. Stop touting all your successes and show me your failures. Show me what you learnt. We always have top 10 lists.
In recent years I have met and been enthralled by a numbered few. Nick Tyler is one of those people. Since 2006 he has challenged the way I think, work and live.
Often (but never often enough) we get a chance to discuss anything and everything and sometimes in that order. Nick, too much to possibly account to what I owe you: but thank you.
So today our whole office erupted with everyone quickly going to find their house upon the announcement Google’s street view in Australia. We’re the 5th country to have the search giant take voyeurism to the next level.
