Like all social media, new technologies and innovations
have allowed people to connect online in new ways.

Over the two days at ad:tech 2009 in Sydney I said Twitter more times than I said fuck. Which is rare.  But seriously, it was the topic on everyone’s mind, and at everyone’s finger tips.  I was lucky enough to be invited to open and moderate the final session of day 1, dedicated to the topic: The Relevance of Twitter.

I was joined by Gavin Heaton, Mike Hickinbotham and Laurel Papworth. We received great feedback about our interactive panel.

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