A Digital Perspective

I predict I’ll need to continually add to this post as the time draws nearer.

But tell me what you think.

• Peter Kim: Social Media Predictions 2009 (a collection marvellous collection of insights)
  
• Mr. Granfield: 10 Marketing Predictions for 2009 (accurately hilarious)
• Pete Blackshaw: Consumers to Suffer from Social Media Indigestion in 2009
• Daniel Schawbel: 2009 is the Year of the Niche Gatekeepers
• Sarah Perez:  Social Media in 2009: Our Predictions and Desires

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Advertising in digital media will, without a doubt, become a very tough gig.  The newspaper model squashed onto the 2nd screen (i.e. computers) will eventually run its course as the generations beyond Gen Y/Gen C begin to be the key targets for advertisers and product marketing.

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