Social CRM is the use of customer data and insights…
I’ve decided I will be deleting Facebook this Friday.
Not to hide from Mark Zuckerburg, not to escape Timeline. But simply to start again, from a clean slate. Fuck privacy. We never had it and won’t ever really have it. Yes, your company is, can and will monitor your emails, MSN chats and time spent on sites. And yes, your ISP is probably just as aware.
The difference is: will your employer or ISP bother to snoop around? Probably not. Facebook on the other hand gives you and your “friends” (close and otherwise) access to five years of your life. And that’s fine, except, it’s actually me who doesn’t want access.
A good friend said to me: “I’m really glad my 20′s aren’t showcased on Facebook”. And that stuck with me. I found myself flicking through old photos and comments about things that just doesn’t mean as much as they use to, and I should probably stop dwelling on.
So in the end. This is for me. I’m simply going to delete (and yes, there is a big difference between deleting and deactivating Facebook) and beginning a new account. This is the difference between information and knowledge: Facebook allows access to that information in a way that hasn’t been seen before, making it knowledge. So the little control I can have, I will utilise.
The “lists” feature is currently under further development and allows you to segment your friends according to their relationship with you (work, inner circle, random hook ups etc) and it is something that I plan to take great advantage of.
This isn’t me running from my past; nor am I hiding from the big corporations of the world. I’m a little OCD and love clean spaces. And my Facebook account is long over due. Sure, there’ll be a couple of favourite albums going back: but it’s not such a big deal.
This is for me.
I’ll reactivate once it’s all cleared with Facebook.