Twitter up 422% in 12 months: We’re gonna need more birds for this whale
With more and more of my office, across various department and disciplines, signing up and logging into the microblogging service — a number like this comes as no surprise.
According to stats just released from Nielsen Online, Twitter recorded 2.3 million unique visitors in August (US-only), an increase of 422% from the same period last year.
We’ve had a lot of conversations here about Twitter — the most active of these was How did you start on Twitter? which is a question being asked more and more as the online community continues to grow.
It is worrying, however, to think about how the already relatively unstable service will continue to cope. Guess we’ll just need more birds.
Are more of your colleagues signing up? Is this a good thing? Were you doing it before it was cool? Or do you want everyone to sign up?
Also of interest:
About Jye
Jye Smith is currently the Digital Strategist for Weber Shandwick Australia. Ranked in B&Ts 30 Under 30, he's a regular keynote speaker and workshop facilitator who specialises in digital strategy, social media marketing, and change management.
Almost our whole office is now Tweeting. I believe it began with my influential self, continued with the iPhone fever and cool applications on there, and then came down to pure peer pressure. We also wanted to listen to and participate in conversations about AIMIA and other industry events.
A couple of months ago, Twitter was in real crisis mode. But they were able to overcome it mostly on the back of the goodwill they had stored with the community. It is going to be interesting to see how they scale as the service begins to mainstream.
@neekers – it all starts with one. Glad to see the others followed you — sounds like they got some real value out of it.
@gavin heaton – definitely a lot of good will about. we love our whale! And yes, I think the next 6-12 months will prove very interesting for the service. Let’s see how we go.