Social Media & Search

Search Engine Room 2009

Last week I was lucky enough to be presenting at Search Engine Room 2009. I was giving the opening thoughts on social media, what the latest stats were, what happened to web 2.0, and my thoughts on search – some of which have already been published after my SMCSYD presentation on social media measurement, and a blog post on the love affair of SEO & social media.

My biggest take away from the day was actually around some new social media and search engine stats Experian Hitwise delivered. A couple of which were:

  • Australia: 11.8% of time spent on social networks, 12.8% on search engines. Both dominating largest time spent online.
  • 1% difference between search and social visits, up from 6.4% 3 years ago.

Anyway, hope this presentation gives you guys a good frame work to start implementing social media and highlighting the technical and community considerations for SEO & Social Media.

Jye Smith is currently Senior Vice President, Head of Strategy & Operations, Asia Pacific at Weber Shandwick. Ranked in B&Ts 30 Under 30, Jye a regular keynote speaker and workshop facilitator who specialises in digital and social media strategist.

There are 3 comments for this article
  1. Sean Fraser at 9:57 am

    Great presentation ‘a strong SEO strategy’ that’s what I’m going for……. and by the way thanks Jye for dropping in and your comments…….Sandringham… hey that’s real close…….I’m on the corner of Malua and Gannon……….I visited your you are way up there……..I want to be a Blogpreneur so I’ll be over at your site often



  2. Pingback: The New Online Communities -A Digital Perspective