social media djs: beyond the mashup

“The music we select, share, shape and import back into our ongoing mix helps shape what we are.”

Every so often you hear a phrase that makes you stop and think.  Came across this one from David Cushman‘s post at /Message.  I think this is a really unique look at the digital world.

What am I adding? I think this goes beyond blogging: it can be linked to the very nature of open source, mashups, social networking, user generated content and interactivity.

I came across this tweet in Gerd Leonhard’s Daily Wisdoms

“Bloggers are now like DJs: They pick bands to play and talk about, and become powerful super-nodes (me;) http://tinyurl.com/5zf2td”

Gerd thinks about the future of music a lot, and, like many of us who think about the future of anything, discovers convergence at every turn.
I like the image. As a start point.

But we are not DJs who only select finished versions to play. We are DJs who remix what we listen to as we play it back, scratching and creating our own versions, rapping over them, adding a melody… removing a bass line.

…The music we select, share, shape and import back into our ongoing mix helps shape what we are.

Also of interest:

About Jye

Jye Smith is currently the Digital Strategist for Weber Shandwick Australia. Ranked in B&Ts 30 Under 30, he's a regular keynote speaker and workshop facilitator who specialises in digital strategy, social media marketing, and change management.