Comments on: Secret Handshakes & Social Media Clubs

By: Siluqoig

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By: Des Walsh

Des Walsh — Fri, 10 Apr 2009 23:47:50 +0000

Thanks Jye
I realise you have not been inflexible. But as I haven’t seen anything in this whole discussion about the really nice, very smart people in Brissie and Gold Coast who are doing this Social Media Club thing and how they are doing it, I wanted to inject a bit of that “from the field”, in Oz, element. It’s a valuable comment about what you and probably others have got from the SMC official website and I will make sure that is fed back. I suppose too I was a bit upset because I know so many great people in the US, UK, France, Germany who are giving their time to help share the knowledge. I suppose some teething pains were to be expected with the at first slow and then rapid takeup of the concept in Oz. Anyway, keep thinking, keep challenging – not enough of it :)

By: Jye

Jye — Fri, 10 Apr 2009 21:48:37 +0000

Hey Des, great to hear from you.

Before I reply, I really want to point out I hope you’ve read my previous replies and follow up piece of this article which may have addressed some of your frustrations.

My sense of the formality of this piece came from what I read etc. from the official wiki. Positions for directors etc, sponsorship. Most of my concerns were all addressed personally by Tip in the follow up post.

I’ve revoiced my support and look forward to doing what I can, spoken to the wonderful Doug and Tip many times, even have the photos to prove it ;) hehe.

Peace.

By: Des Walsh

Des Walsh — Fri, 10 Apr 2009 03:47:50 +0000

Jye, I am a member of Social Media Club and I can’t get my head around the fact that what you are suggesting about the way it operates is so far from reality that I don’t know where to start. Actually, the first meeting of the first Social Media Club in Australia was a barbecue, no presentations, open invitation to *anyone* who wanted to attend, no entry fee, just from the generosity of one of the people who wanted to help the community and still does, without any fanfare. In a Skype vid session with the Gold Coast group, for which he stayed up till midnight in California, founder Chris Heuer emphasised his vision that SMC can provide a way for the social media people, i.e. those who “get it”, to be able to share the possibilities, the “insider” stuff that we may know, with the wider community. Secret handshakes? Fair go.

By: Jye

Jye — Wed, 25 Mar 2009 23:21:09 +0000

Why cynicism? To kick-start discussion of course ;)

I think it’s the perception of a ‘club’ that is needs to be in your DNA – many have expressed their concern with this. Is it a learning ground or a master class? I’ve heard different reports from different people, and Tip was great at clearing that up! I’m very excited to hear about mentoring too — could you elaborate?

No doubt about the seriousness of it all.

My age alone does not influence my attitudes. Only my experiences and the environment of those created around me. Had you not known my age — perhaps my feelings would have been perceived differently?

But after all, that’s the point, the perception of social media, the perception of clubs, and the perceptions of my opinions will be defined by those around us.

And you know I’m always smiling ;)

By: Stephen Collins

Stephen Collins — Wed, 25 Mar 2009 20:32:33 +0000

Jye, why open with cynicism? I don’t know who you talked to, but SMC is about openness and learning – especially to those for whom social media isn’t in their DNA. It’s about professionalism, mentoring and the like.

There’s no closed group thinking and its very point is to not be an echo chamber.

The American who started it, Kristie Wells and Chris Heuer are both stand-up folks and there are a significant number of international and Australian leading thinkers involved (check their web site).

The Americans are taking their approach very seriously, and the Sydney guys, who I support wholeheartedly, are taking a pretty serious tack too. In Canberra, where I wrangle the SMC along with Lauren Cochrane, it’s closer to coffee mornings.

But seriously, it’s good folks, having a good time and trying to get professional knowledge out and about.

Why not smile and try to enjoy? You’re too young to be a curmudgeon.

By: Tiphereth

Tiphereth — Wed, 25 Mar 2009 09:09:04 +0000

One last thing, regarding the secret handshake, demo here:
http://www.digitaltip.com.au/index.php/social-media-club-sydney-and-the-secret-handshake/

By: Digital Tip » Sydney Social Media Club and the Secret Handshake:

Digital Tip » Sydney Social Media Club and the Secret Handshake: — Wed, 25 Mar 2009 09:00:41 +0000

[...] There’s been some healthy debate around the “exclusivity” of the Sydney Social Med… And despite the title of the post, you won’t need to memorize the secret handshake to be let in. Mumbrella released the news this morning about the Social Media Club Sydney starting up, with the first event scheduled for April 27th featuring the figures at the centre of two famous social media incidents in 2009 – the (fake) Stephen Conroy a.k.a Leslie Nassar and Naked Communications Adam Ferrier. [...]

By: tony thomas

tony thomas — Wed, 25 Mar 2009 08:26:30 +0000

jye. some good thoughts. I don’t necessarily think we need rules per se but I do think it’s time to talk about some of the issues that will help substantiate social strategy as fundamental discipline for marketers.
Subjects like measurement, definition and language are all worthy of a good (constructive) discussion not simply a ’stand up in front of a big crowd’ presentation.
Hopefully only good will come as a result.

By: Jye

Jye — Wed, 25 Mar 2009 08:16:18 +0000

@Tip: nice, alcohol is important. As is coffee. I’d sell my soul for both.

@Kate: ah ok. I see what you’re getting at. It’s really interesting to hear all this views: a number of people have mentioned to me that they thought Coffee Mornings was something exclusive to digital as well or puely ’social media’ mornings.

Thanks again guys for your comments. I’m looking forward to supporting in whatever way I can.

By: Tiphereth

Tiphereth — Wed, 25 Mar 2009 08:07:23 +0000

Hi again, the sponsors wanted is part of the template of the Social Media Club Wiki, some of which I changed and deleted but we left that in, just to see whether anyone would come forward (i.e. alcohol brand sponsor) which is what Doug is working on longer term. Initially though, Toby from The Supper Club is our primary sponsor because he is giving the venue and the bar to us at no cost. So we’ll see what happens.

By: Kate Kendall

Kate Kendall — Wed, 25 Mar 2009 08:06:15 +0000

Oh yeah and Jye, the first rule of Melbourne Club is that we call ourselves ‘Melburnians’ not ‘Melburnites’. :-P

By: Kate Kendall

Kate Kendall — Wed, 25 Mar 2009 08:04:50 +0000

@Jye – did you check my post header? It says ‘the first rule of social club…’. :-P

Regarding official affiliation with the US org – yes and no. Yes in the fact that we promote the breakfast (or your ‘coffee mornings’) through them but no in that the breakfast are not all that happens in Melbourne regarding social media. I actually posted here today (in the Mumbrella link about it) – http://mumbrella.com.au/girl-in-the-jacket-and-fake-conroy-first-on-social-media-club-sydney-agenda-3968.

I think ‘club’ is a bit of an old-fashion-Americana-type word. I definitely don’t think it implies the sort of ‘Gentlemen’s club’ ethos of the past, just some sort of banner to tie in the meet-ups under.

Regarding sponsorship… I think fair enough if you have expenses and need to provide things to attendees such as chairs and projectors, etc. but for casual coffees and meals then why? It would only be for the organisers to take control and either profit, or formalise the event by having a treasury. And from my perspective, there are plenty of formal events already on the circuit – the beauty of social events are that they are intimate and collaborative.

:-)

By: Jye

Jye — Wed, 25 Mar 2009 07:38:03 +0000

Hi Kate,

Thanks for sharing this. Just to clarify: are you guys affiliated with the US organisation?

I thought it was interesting to note you didn’t mention the term club until the very end. Nor ’social media’ kind of slant.

Quick questions: do you find this is more closely related to our coffee morning meet ups or the Social Media Club Sydney?

I think that’ll offer light to the new readers here.

Interesting to note your ‘no sponsorship’ comments. While, SMCSYD first heading is ’sponsorship wanted’ — what’s your opinion on this?

I hope to get down to Melbourne very soon to take part — love all your melbournites ;)

By: Kate Kendall

Kate Kendall — Wed, 25 Mar 2009 06:56:18 +0000

Jye – you should check out my post from the 8th with some thoughts on the Melbourne ‘chapter’ of Social Media Club.

http://thezeitgeists.blogspot.com/2009/03/first-rule-of-social-club-well-not.html

By: Jye

Jye — Sat, 21 Mar 2009 06:57:15 +0000

Mark: as I said, it’s nothing personal at all — and is more a remark about clubs in general. Tip knows she’s my favourite ;)

By: Jye

Jye — Fri, 20 Mar 2009 02:03:58 +0000

Matt, definitely! Give me a buzz if you need directions. If not, look forward to seeing you next week.

By: inspiredworlds

inspiredworlds — Fri, 20 Mar 2009 01:58:13 +0000

we’ve actually mentioned the coffee mornings meetings at work (seems like word does get around in the digital /marketing industry). we might just have to shake off any inhibitions that we have and just come down and have a coffee!

By: Mark Pollard

Mark Pollard — Thu, 19 Mar 2009 10:57:33 +0000

I need to set me up a club but Tip’s intentions wouldn’t be anything but positive with this.

She’s too nice to do otherwise.

By: A Digital Perspective » Social Media Club: Sydney

A Digital Perspective » Social Media Club: Sydney — Thu, 19 Mar 2009 03:56:27 +0000

[...] A Digital Perspective Jye Smith on social media, marketing and the internet ContactSocial MediaAboutYour Digital Perspective « Secret Handshakes & Social Media Clubs [...]