Father and Son Launch iPhone Into Space Another post for…
New video from Paul Schneider
I’ve been into CrossFit for the better part of three years. It’s an addiction. I honestly believe it shaped the way I not only train and the way I look at nutrition, but also the way I live a lot of my life. I’ve always trained at CrossFit Effects (CFX) down in Kogarah, which is lead by Mick Shaw and previously, Steve Willis (aka The Commando) who was a co-founder. Both coaches have demonstrated and instructed an approach that allows for maximum capacity of our athletes, both in terms of human movement and mind set – not just fitness.
It’s one of the hardest things to capture, and something I really believe you need to watch in a live ‘box’ (due to the lack of globo-gym equipment, they’re not really gyms), and be spoken with by the coaches. However, the film above is a really beautiful capture of the relentless effort that CrossFit athletes demonstrate every day and both the literal form of breathing (key to being a great athlete) and the notion of what-it-means-to-be-alive.
“This Crossfit inspired piece is an experiment in sound, small moments, dynamic build and human intensity.
It’s a race against the clock that we all must face, and a reminder to breathe, because you can.”
Main piano track is Fugitif 1 by Swod: bit.ly/jGkUvc
Directed & Shot: Paul Schneider (helloandcompany.com/commercials/paul-schneider)Edit: Andrew Maggio (framecycle.com)Sound Design: Paul Schneider & Andrew Maggiotwitter: @lettershome
I’d like to thank Windy City Crossfit & it’s athletes for their talent, dedication and the fantastic facility.
A couple of years ago i did the photos for our regional qualifiers which are coming up again this May. Check it out (music by my band, Sonixtrip).