IAB UK: Social Media Handbook
The Interactive Advertising Bureau UK have released another internet marketing guide — this time on everyone’s favourite phrase: social media.
The Interactive Advertising Bureau UK have released another internet marketing guide — this time on everyone’s favourite phrase: social media.
You can now purchase you copy of Age of Conversation 2: Why don’t they get it? All proceeds benefit Variety, The Childrens’ Charity.
I’m organising a group of people to split the shipping costs on the second edition of Age of Conversation. If you’re interested please leave a note and join Julian Cole, Katie Harris, Kate Richardson and myself in purchasing the hard copy a fabulous book together — I’ll be ordering on the 15th.
A fantastic find from Something Changed. Now you can be on the in jokes too. Silly internet thing.
Digital is mainstream.
-John Butterworth, CEO, AIMIA
It was widely accepted that the digital industry – that while it had a significant amount of consumer data – the industry suffered from lack of industry data beyond online advertising spend.
The AIMIA Digital Services Index (DSI) was a document drawn together by AIMIA, Hyro and IBM Australia which was designed to measure the level of investment in the digital services industry.